Fiat Linea Classic Facelift First Drive & Gearbox

Fiat Linea Classic Overview

Less is good, right? Fiat thinks so, which is why they’ve just launched the Fiat Linea Classic in New Delhi. For those who’ve always wanted to own Linea but weren’t ready to pay Rs 7.12 Lakh , well, Fiat has answered your prayers with the Linea Classic.

Check for Fiat Linea Classic On Road Price in Pune

Starting at Rs 5.99 Lakh, Fiat has gone way too aggressive with the pricing of the sensational sedan. Design wise, it looks identical to any Fiat Linea that you’d normally spot on the road, though the “Classic” badge at the rear is a dead giveaway. Looking around the Classic, one can easily spot the consequences of the aggressive pricing. Test drive for Fiat Linea Classic

Fiat Linea Classic Exteriors

It seems the Linea was not designed by engineers but by an artist in the serene meadows of Italy. In modern times, where aggression and fierce looking cars are in vogue, the Linea chooses to illustrate relaxed lines.This voluptuous looking sedan is the biggest in its class. Designed in ““Centro Stile Fiat”, the design centre in Turin, the Linea is based on the same platform as Grande Punto. Both the cars have the same design philosophy where the classic styling meets the modern trend.

A facelift for the existing Linea is just round the corner. It gets a grand radiator grille with inter linked slats. The large headlights with twin barrel lamps look very elegant. The bonnet does not feature unnecessary crease lines and just flows to the windshield. It also offers rain sensing wipers and dark sensing auto headlights. The T-Jet badging also features on the radiator grille which looks like a typical RS-esque of Skoda.

The long stretched look of the Linea Classic makes it look very subtle yet impressive. It also offers a ground clearance of 185mm which is the best for tackling bad roads. It gets chrome under window line as well as chrome lines on the doors too. The ORVMs are very nicely planted on the front doors and are body coloured. These mirrors can be adjusted electrically. It could have done with turn indicators embedded in them but perhaps the Italians thought it would spoil the design.

Since this is the T-Jet variant, it gets a boot lid spoiler and chrome exhaust to highlight its sporty nature. The exhaust pipe does not blend well with the overall design as it sticks out in a weird way. But overall, the Linea comes across as a very beautiful car to look at. It is a welcome change over the out-of-the-production-line looking types.

Fiat Linea Classic Interiors

On the interior front, the Linea Classic lacks quite a lot of equipment you will find in cars of a similar price. Manually adjustable rear view mirrors aren’t very welcome at this price point as even hatchbacks are now coming with electrically adjustable ORVMs. Cost cutting is evident at several places. Although the car has four power windows, the driver side door has controls only for the front two power windows. The classy white Linea cluster is missing too but what’s really shocking is the spare wheel, which is a space saver of size 165/80/14, when the car runs on a tad bigger 175/70/14 tyres. Other things missing include keyless entry, USB and Bluetooth connectivity, steering mounted audio controls, etc.

On the brighter side, Fiat has retained one touch power windows, twin glovebox, multi-information display, follow me home headlamps and rear centre arm rest on the Linea Classic. The vehicle also turns off the headlights on its own if you forget to do so. Space inside the cabin of the Linea is generous although the sloping roof line does eat into the headroom of rear seat passengers. The seats are firm but comfortable and the visibility all around is good too, thanks to the large glass area. Fifth passenger isn’t going to be comfortable inside the Linea as the hump is significant and the seat back has the arm rest.For Linea Classic check pasear-w.com 

Fiat makes some solid cars and the Linea Classic is no exception. The vehicle feels well put together and the doors shut with a resounding thud. The AC is a chiller and the audio system offers decent sound quality. The Linea is the only car in its segment which comes with double-blade wipers which clean the windshield brilliantly. So as far as the cabin goes, the Linea Classic does offer more than its rivals with more solidity and a generous boot which can hold 500-litres of luggage.

Fiat Linea Classic Performance

When Fiat launched the Linea Classic, we all were skeptical about how it would perform as the 1.3-litre Multijet diesel engine only outputs 75 BHP of power and 190 Nm of torque, which is down on the regular Linea’s 90 HP and 209 Nm. Considering the regular Linea isn’t quick and the Linea Classic also weighs as much, we were expecting disappointing performance. However the Linea Classic has surprised us with the way it moves. The engine lacks VGT which has somehow become a blessing for the car in city conditions. Unlike the VGT equipped Linea diesel, this lower output motor has turbolag well contained which gives it slick performance in the city.

The Linea Classic’s mill is very tractable and power delivery is linear. You will never feel the lack of ponies in city conditions. Want to amble around town at 20 km/hr, sure you can do that in third gear without a hitch. 100 km/hr comes up in third gear near the redline while cruising on the highways in top gear at 100 km/hr will make the tacho needle tick at around 2500 RPM. What further complements the Linea Classic’s drivability is the light clutch with a dead pedal although the gearbox is a bit resistant and isn’t a fast shifting unit. One can expect a mileage of 14 km/l in the city and 16 km/l on the highway with 100% AC usage.

The meat of the performance comes between 2000-3500 RPM and post that the Linea Classic’ powerplant really starts to lose breath. NVH levels are good in the lower part of the powerband but once past 3000 RPM, the oil burner starts becoming audible and is very loud post 4000 RPM. The motor itself is very lethargic in the higher end of the power band and redline comes in at 5100 RPM. This isn’t a car you would want to rev hard as there is no top end power. Thus the Linea Classic doesn’t far well in outright acceleration and 0-100 km/hr takes around 18 seconds. You need to downshift on the highways to get going while overtaking.

Fiat Linea Classic Driving

The suspension setup is as best as it can be in this segment. Be it broken roads, speed breakers etc nothing feels uncomfortable. The soft spring suspensions can absorb anything. Even at high speeds, the car seems very much planted on the road and does not drift away when thrown on tight corners. Braking of Linea is decent similar to the other variants. If you enjoy driving petrol cars, then the Linea is definitely a car one would enjoy driving. It scores very high on fun factor but then the fuel efficiency is the least compared to other versions. The company claims an ARAI mileage of 15.7 Kmpl whereas we got a realistic 10 kmpl.

Fiat Linea Classic Safety

The Fiat Linea Classic feature anti-lock braking system in Classic plus and Classic plus alloy wheel variant of Multijet diesel version. The safety features such as engine immobilizer, double crank prevention system, fire prevention system are available in all Linea Classic variants.

Fiat Linea Classic Price in Gurgaon

Fiat Linea Classic On-Road Price in Gurgaon ranges from 7,26,361 to 9,26,793 for variants Linea Classic 1.3L Multijet Plus and Linea Classic 1.3L Multijet Classic respectively. Fiat Linea Classic is available in 3 variants and 5 colours. Below are details of Fiat Linea Classic variants price in Gurgaon. Check for Linea Classic price in Gurgaon at Carzprice.

Fiat Linea Classic Verdict

The main strength of Linea Classic is its high-quality engine and strong build quality and the growing service network which was a major setback earlier. And the competitive price tag has certainly given it a good boost in sales figures as well.Fiat Linea Classic competes with Hyundai Verna, Renault Scala, Nissan Sunny, MarutiSuzukiCiaz, Honda City, Skoda Rapid.

The Top 9 Steps Creating A Magnetic Blog

lanetalab.com

It’s not surprising that you decided to dedicate yourself to work in the world of web. Perhaps you’ve seen lots of websites that get an enormous amount of traffic every single day. The owners of these web resources become popular, they earn solid money, and they are happy with the life.

You might think a kind of “I have a great idea/service/product to spread around the globe sitting in a comfortable office” business idea. Yes, you think in a right direction. The internet is a wonderful place to start your business. However, it is not as easy as it seems.

While you could be a skillful businessman outside the internet, it doesn’t mean you can get credit in the digital world. Here you will have to face a bunch of new rules; new personal findings and, of course, barriers you will have to overcome. Here you will have to become a professional internet marketer.

Let’s presume you’ve already launched a website. You believe it will generate some traffic. Unfortunately, the only thing you can see – your website brings you zero results: you don’t have any traffic, you don’t get new customers, your brand gets no visibility and, moreover, you spend all your time in vain. For SEO Company Check Vivid SEO

It’s a kind of disaster, isn’t it?

Let me present you 9 steps to creating a magnetic blog that will attract dozens of visitors and bring you money.

1. Know your niche and your audience

Yeah, a statement “know your niche and your audience” might sound weird for you as you’ve just entered upon the path of internet marketing but it is not as strange as you think. I am sure you know what “a chain reaction” means. Right – it is a sequence of reactions where a reactive product or by-product causes additional reactions to take place. The same happens to your online activity. You just get in touch with your target audience, introduce them your product, and, afterwards, this audience will share it via all possible social media accounts (of course, if your product worth it). Why is it a chain reaction? Because you have to do a single “stovepiping” and your service users will do the rest instead of you.

Nevertheless, I haven’t given you any idea on how to find your target audience. Well, first things first. Determine your niche. It is easy to do because you, as a businessman, already know what kind of product/service you’re going to offer. Let’s take, for example, musical instruments. You are the one who has just released a new guitar brand and, of course, you want to get customers online.

Finally, you’ve determined your niche and it is time to investigate where to find potential clients for your awesome guitars. What Google says:

As you can see, Google reveals you TOP 10 websites that sell guitars and other musical equipment. These websites are the source of your customers you could gain.

Once you’ve found the places where your target audience “dwells”, it is time to know better your competitors.

2. Know your competitors – they can teach you a lot.

Believe or not but your competitors can give you a lot of things. As I’ve showed you above – it is not too hard to find out who your competitors are via Google. BUT in this very case you should ask Google about blogs that are dedicated to music instruments:

Please pay attention to an inquiry you’re using during the search. I didn’t want to do an in-depth keyword research, I just put the first that came to my mind “music instruments blog” and Google suggested me a few solid blogs. I want to underline an adjective “solid” because I’ve checked the DR of each blog and Organic Traffic they get via Ahrefs Site Explorer:

69K of traffic – it is really impressive. And do you know what do these numbers mean? It means this blog is the place where you could find a way lot of potential clients for your own music brand.

Why do I say “competitors can teach you a lot”? Because, thanks to discovering your competitors’ blogs, you have a great opportunity to see what they offer to their target audience:

A. What type of content they post?

B. Do they add video tutorials to the blog or not?

C. Do they pay attention to spreading the information via social media?

I don’t say that you should do all the same as your competitors do. But, please, take into account that these websites established themselves as the leaders being a part of TOP 10 Google results. Thus you can get lots of useful information spying these web resources.

3. Take care of your brand visibility

Despite the fact that your service is awesome as hell, you won’t scale up your customer database massively without the right brand visibility. Yeah, sometimes it is easier to say than to do. And the very first step you should do is to tell about yourself.

I am not familiar with psychological aspects of our society but the practice shows: if people don’t know your story, your background, they won’t be interested in the service you’re willing to sell them.

Why is it so important? Just because I believe everyone wants to trust to someone he or she already knows. No, it is not about personal relationships. It is about your “transparency” as a businessman. Here are a few suggestions you should follow branding yourself:

A. Don’t be shy about sharing your life story. Tell us about yourself, as if you were talking to a friend.

B. Point out how your product or service can help your users to solve their problems

C. Share your story via social media accounts.

D. When you talk about your service, you should never be arrogant. Remember, you catch more flies with honey than with vinegar 🍯 4. Create a social media presence

I could combine this tip with the one above because a social media presence is a part of your brand visibility. However, I decided to talk about it in detail. I bet you won’t argue with me that creating accounts throughout such social media resources as Facebook, LinkedIn, Twitter, Instagram, and Pinterest is not a hard task. Yes, it will take some of your time but doing a good job these social media accounts will help you spread the information about your brand’s activity. It’s a very slippery slope when marketers tend to self-promote instead of engaging more and more users to get familiar with the service itself. If you want to see that your social media efforts aren’t in vain,

you should do the following:

A. Refresh the information on your social media accounts daily.

B. Never ignore comments people post.

C. Always reply to users’ questions.

D. Share the information related to your niche but don’t be persistent with self-promotion.

E. Use various methods of catching users’ eye: post videos, images, infographics. Make sure your content is interesting.

F. Use Twitter as a great place to find new connections and take a part in various conversations.

Use Instagram as the platform for posting innovations in terms of your service. Don’t forget to be closer to your users by posting some shots from your daily routine.

5. Be a guest contributor

Guest posting is an excellent way to get credibility for yourself as a marketer and, of course, to make your brand popular.

If you want to get visibility for your own blog, you should “fan a spark” on other blogs as the writer.

What will it give you?

Firstly, you will get credit as a writer and as a professional marketer. Moreover, you will increase traffic to your site earning backlinks.

Another one cool thing that guest posting allows you to do is create business relationships with influential people from your niche. My personal experience is a great example of this. When I started writing my first articles I had neither followers on Twitter, nor business contacts on LinkedIn. Likely, my guest contributions on marketing blogs with DR starts from 40-63 helped me get useful business connections (no more, no less):

Yeah, the situation with followers on Twitter is not impressive. Nevertheless, for me (who has recently started writing guest posts) it is a good result. Likely, my contacts on LinkedIn are far better in contrast to Twitter:

340 business contacts – not bad result for a person in this industry for only a year (I started guest posting 4 months ago though).

Guest posting has only benefits for you and your blog. The only drawback you might face is absence of time. Fortunately, you will be able to overcome this “trouble” improving your writing skills.

6. Content is king – don’t forget about it!

Do you remember this statement “Master of information, master of situation?” Any kind of information is like a weapon you can use for your own benefit. But why does every marketer on the web know a rock-solid truth “content is king?” Simply because content gives users answers to their questions.

Once I stumbled upon an interesting survey the Content Marketing Institute created. It states that 80% of businessmen prefer to get general information about some brand via reading a few articles, compared to an ad. And, 78% of consumers believe that those companies that provide high-quality content build better business relationships with them. However, 58% still think that those companies that produce video content are more trustworthy.

Truth be told, it doesn’t matter what kind of content you are going to present your audience. There are lots of blogs that win the game providing their users only with articles. There are blogs that like to mix their content up – they produce articles, videos, and even, launch podcasts.

By the way, if you want to get some new valuable insights on content marketing, you should check out what the founder of the Content Marketing Institute Joe Pulizzi says.

7. Optimize your blog

Every marketer who runs a blog optimizes it in a proper way. SEO is an integral part of internet marketing. You won’t get any traffic without an optimized website. I won’t provide you with a detailed SEO course over here (there are lots of guides in the internet) but I just want you to understand the basic aspect of it.

I could say for a lark “everything revolves around content” but I am sure it is more like an unquestionable fact rather than joke! Content is KING! Thus, never neglect of creating only high-quality and unique material.

Talking about written content, you should always focus on using right keywords that will help your content get ranked well in Google. It goes without saying that using only “text type” content makes your blog very boring. Thus, don’t forget to add images, videos, infographics, etc., on your blog. These visual additions will make your blog interesting and desirable to visit. Nevertheless, even though you will have to take care of adding an optimized description, alt tags, and, as I’ve already mentioned, related keywords. Without all these SEO “preparations” your blog will be invisible for Google first page.

Please, don’t neglect SEO!

8. Mobile accessibility is important as well

Wow, I thought this tip is self-evident just because you might be read this post using your mobile device.

Taking things more seriously, mobile optimization of a website is vitally important. Especially in the age of tech progress. Let me introduce you just a few reasons why you must have a mobile optimized website:

User experience.

Firstly, mobile users want to get the information (or to purchase a product) very fast. If your website is inconvenient for mobile users, you lose out on thousands of potential customers. Additionally, mobile optimized websites lead to positive feedbacks from users.

Traffic.

I don’t know a single person who doesn’t use a mobile phone for surfing the web. Maybe you do? Well, you got a clue that mobile users are a great source of traffic for your website.

Bounce rate.

If your web resource isn’t mobile optimized, your bounce rate is going to be very high. If you want to reduce it, a mobile optimization is a must-do.

Brand engagement.

Did you know that users who have been satisfied with your website’s mobile experience will likely return to your site on desktop afterwards? Yes, it is true. Thus, your brand engagement increases its popularity. However, just imagine if your visitors are not satisfied with a mobile version of your website, what’s next? Right, they will choose your competitors instead of you.

9. Outreach

It’s good when your content finds its recognition by itself – when people can easily stumble upon it from Google. It means you’re a genius of SEO and marketing. However, what if your content still doesn’t get as much recognition as you think it deserves?

You should present your material manually to the audience. And this very process is called outreach. The primary goal of outreach is not just promoting your content (and service as well) but building new business relationships with influential people from your niche.

I want to present you a short step-by-step plan on how to do outreach via email correctly:

A. Identify your targets

B. Find one’s personal email address (you can use these tools findthat.email, Voilanorbert)

C, Prepare personalized email template with a “killer” subject line

D. Don’t be afraid of sending a follow-up email

E. Be persistent in reaching out

I want to convince you that doing outreach in a proper way (and on a regular basis) will give you the results you need – traffic, brand visibility, and personal growth as a professional marketer.

 

Mahindra Scorpio Hatchback First Drive

Mahindra Scorpio Overview

The Scorpio is a household name in the Indian car market since the year 2002; the SUV has many accolades to its name including ‘Best car of the year’, ‘Best SUV of the year’ and much more. While the first generation SUV was introduced back in 2002, the second generation was introduced just after four years in 2006. Much later Mahindra decided to up their game and introduced the third-generation SUV back in 2014. Now after almost three years of its production Mahindra has decided to launch the facelift variant of the SUV.

Check for Mahindra Scorpio On Road Price in Ahmedabad

The 2017 Mahindra Scorpio facelift variant will most likely get some exterior and interior updates while there won’t be any significant change under the hood. The SUV was caught testing couple of times already which gives us an idea that it will most probably launch towards the end of 2017. Request a test drive for Scorpio in Hyderabad at Tryaldrive.

The Scorpio is one of the first SUV’s which was developed in-house by M&M engineers. M&M engineers also developed the 2.2 Litre mHawk engine which powers some other Mahindra suvs at the same time. While the launch of the new Scorpio facelift is nearing, we are here to provide you all the details of the facelifted SUV available at this moment.

Mahindra Scorpio Exterior & Look

The Scorpio has maintained the essence of the design of the original car and the styling is rather timeless. Over the years, the signature vertically slatted grille has become sharper and the large front bumper has gained muscle. The chrome lined slats gets a black mesh-grille background while the crystal headlamps are blacked out for that aggressive look. The blacked out lower half of the bumper with the contrast bash-plate and the chrome-bezel fog lamps complete the fascia.

Moving on to the sides, the profile is unmistakably Scorpio and has remained almost the same over the past two decades. The long hood with the signature scoop, an upright windscreen and the three-cab profile is complemented by the body-coloured cladding and the stepper. Large 17-inch alloys with the all-terrain Apollo 235mm profile tyres add to the bulk. While the tail lamps are almost the same, the design of the tail gate has been revamped. The black cladding band across the width has been ditched and the single tone sculpted tailgate makes the new Scorpio look suave.

Mahindra Scorpio Interior & Comfort

The updated Mahindra Scorpio continues with the dual-tone black and beige treatment for the dashboard. There are no vast improvements and you get the same 6-inch touchscreen infotainment system with a new reverse parking camera (with dynamic assist). You also get Bluetooth, AUX, USB connectivity and Navigation but Android Auto and Apple CarPlay are still missing. Mahindra hasn’t done any changes to the door pockets as well and one will find it almost impossible to access the door pockets or even adjust the position of the seat when the doors are closed. The new S11 variant gets a sun-glass holder and auto-window roll up (window rolls up automatically when you lock the car). Some other features include automatic headlights, rain-sensing wipers, cruise control, TPMS, follow me home headlamps, projector headlamps with static bending function and climate control. The AC chills the cabin nicely while the seats are comfortable, however, the third row jump seats are best suited for kids.

Mahindra Scorpio Engine & Performance

Like we already mentioned earlier the facelift Scorpio won’t be receiving any changes under the hood. The Mahindra Scorpio will continue to be powered by the 2.2 Litre mHawk diesel unit. This is the same unit which also powers the slightly more premium Mahindra XUV500 SUV as well; this engine is capable of producing about 140 Bhp of peak power and 280 Nm of torque. The engine is paired to a 5-speed manual transmission as standard while Mahindra will also introduce a new Automatic transmission as well because they already have discontinued the older unit. The reports online state that Mahindra will introduce a new Aisin sourced 6-speed automatic unit which supposedly will be much smoother and responsive at the same time. Mahindra does offer the Scorpio SUV with both two-wheel as well as four-wheel drive configuration.

NVH levels aren’t the best though and a lot of vibrations filter inside the cabin. At high speeds, you also get a lot of wind noise from the area near the A-pillar. The 6-speed transmission has good ratios and this makes the Scorpio eager in its performance but slotting into reverse gear is very difficult and takes a couple of attempts. Fuel efficiency is approximately 10-11 km/l in the city and around 13-14 km/l on the highways. Needless to say, the improved performance on the Scorpio has added a lot of life to the car and it feels so much better. For ore details on Mahindra Scorpio check  quisicilia.com 

Mahindra Scorpio Ride & Handling

Ride quality has also improved and it is plush now. The sharp edged bumps are now registered as mere muffled thuds and along with the improved NVH, the Scorpio is a much better place to be in than before. The steering is lighter than before and apart from a little vagueness in the centre, is quite precise. Of course, the feedback is minimal, but it pans out well for the overall package of city and highway driving. The brakes also feel much better than before and have come a long way from their spongy wooden self of the first-gen Scorpio.

Mahindra Scorpio Braking & Safety

Global NCAP has crash-tested the Mahindra Scorpio (with no airbags) and the SUV scored a poor zero star rating in adult occupancy test and a mere two-star rating in the child occupancy test. However, Mahindra is offering dual airbags and ABS starting from the S5 trim. Considering that the S11 trim costs over 15 lakhs, it would have been great if Mahindra had offered side airbags, at least as an option. Mahindra’s after-sales service is good and the automaker has a widespread network across India.

Mahindra Scorpio Price in Chennai

Mahindra Scorpio On-Road Price in Chennai ranges from 10,66,651 to 19,68,050 for variants Scorpio Getaway 2WD and Scorpio S11 4WD respectively. Mahindra Scorpio is available in 8 variants and 8 colours. Below are details of Mahindra Scorpio variants price in Chennai. Check for Scorpio price in Chennai at Carzprice.

Mahindra Scorpio Round Up

Mahindra has brought in these minor improvements to the Scorpio to keep the product fresh and most of these changes are more than welcome, especially the better performance. However, the Scorpio has certain downsides like average ergonomics and the not-so-comfortable ride. Keeping that aside, it has proven its mettle over the years that it is a tough SUV offering good performance on and off the road, the Scorpio continues to remain a good choice for people who want a full-sized SUV in this price bracket because options are limited to only this and the Tata Safari Storme while the other options are compact SUVs. As for Mahindra, they might have to put in some more efforts in the near future to launch a more modern and posh version of the SUV, especially when new rivals will start popping up in the market.

The Top 9 Content Marketing Strategies You Need For Your Business

spectralreview.com

Content marketing as we know it did not exist 15 years ago, but it has become an omnipotent marketing concept in the meantime. People claim that “content is king” because it really is – it costs over 60% less than traditional marketing, but it generates three times as many leads.

Creating excellent content is the fastest way to win over the audience and grow your business. However, a study reveals that over 70% of readers claim they were turned off by content that seems like a sales pitch.

Users obviously don’t want to consume low-quality content, so you have to prepare a strategy that guarantees success. In this post, we will show you nine content strategies you need for your business.

1. Define Goals And KPIs

Each activity has its special purpose and so does content creation. Before you start writing posts or re-arranging the existing content, you must clearly define your business objectives. Are you a new company trying to raise awareness and drive website traffic? Perhaps you already attract a lot of visitors, but fail to convert? In each case, you need to know what you want and define the corresponding KPIs. It will stop you from wandering around and help you focus on relevant topics only.

2. Analyze Your Audience

Now that you know your goals, it is time to analyze the target audience. You have to figure out everything about your prospects – demographic features, academic level, average income, personal values, lifestyle, etc. For more info click SEO Agency London

Content creators at the assignment writing company say you can learn this by analyzing website visitors and social media followers: “Look at their comments, questions, and remarks to identify their way of thinking and behavioral patterns. When you combine these insights with your business objectives, it will be much easier to create quality content.”

3. Make A Content Calendar

Content creation is a long-term and systematic activity, so it is crucial to plan your posts well in advance. This means you should make a content calendar with all the publishing dates, including the ones revolving around big industry events, holidays, product releases, and other important happenings. The goal of planning is to make sure you have enough material to publish week after week. Doing so, you keep the audience engaged and eager to see your next post.

4. Create Outstanding Content

Once you’ve got everything prepared, you need to start making outstanding content. What does it mean? Generally speaking, it means creating a custom essay and highly educational and engaging content that perfectly resonates with the needs of your target audience.

If you want to talk about details, the best posts are usually longer: a study suggests that the ideal length of a blog post is 1.6 thousand words. Besides quantity, you should think about elements such as headlines, article structure, backlinks, and calls to action. Each component must be perfectly incorporated into the text in order to drive user engagement and earn you fresh leads.

5. Use Multimedia

Humans are visual beings and they process imagery much faster than textual content. In such circumstances, adding photos, infographics, and videos to your articles is mandatory. You can also think about GIFs, memes, or any other type of multimedia content that can enrich your posts. This is a great way to make the content more appealing and interesting, but also to break larger bulks of text into smaller units.

6. Keep It Authentic

Another way to improve your content marketing is by creating truly authentic posts. Maria Ferry, a content administrator at the paper writer agency, claims you can do it only if you concentrate on one niche you really understand the best: “Don’t try to become an all-around player, but rather try to establish yourself as the key opinion leader in your own business. Define your style of writing and make yourself widely recognized as the person who knows everything about the given industry.”

7. Find The Best Channels Of Promotion

A website is where it all begins, but you need additional channels of promotion in order to raise brand awareness. There are many ways to approach the target audience, while the usual suspects include:

Social Media From Facebook to Pinterest, there are dozens of social platforms that can introduce your content to millions of consumers worldwide. Email marketing: The oldest channel of digital marketing still remains one of the most productive solutions. Paid advertising: While your goal is to achieve organic visibility, sometimes you have to add paid advertising to your content strategy.

8. Edit And Proofread Content

Before publishing posts, you must edit and proofread event the smallest pieces of content. First of all, you can do it single-handedly. Take some rest after completing the post and then go back to it to identify and remove mistakes.

The second option is easier: use professional editing services such as assignment service, Grammarly, Ggrade Miners, or Hemingway App. These are all expert agencies and tool that can proofread content very quickly and give you useful style-related suggestions. This makes the process faster and more productive because you can focus on more important daily tasks.

9. Measure Results

Marketing intelligence is the last tactic you need to apply. You are probably going to make a lot of content, so it’s essential to measure the results of your efforts and analyze the entire strategy. It should be an easy process if you set the right parameters and know the overall campaign objectives, as determined in the first section of our post.

Round Up

Content creation is the most important component of contemporary marketing. Quality posts raise brand awareness, drive website traffic, and generate leads and conversions. However, it takes an outstanding strategy to make your content work.

In this article, we explained to you nine content strategies you need for your business. Did you already use any of these tactics? Do you have other valuable ideas to share with our readers? Let us know in comments and we’ll be glad to discuss it with you!

Nissan Sunny Performance & First Drive

Nissan Sunny Overview

Nissan Motor India Private Limited, the Indian subsidiary of Japanese autogiant Nissan, owns a fleet of vehicles, belonging to almost every segment from hatchback to SUV in the country. In the entry-level saloon segment, it offers the Sunny sedan which is truly a royal wagon to drive. Nissan Sunny hit the Indian shores firstly in 2011 and it was received considerably well by the auto freaks in India. But along the course of time it lost its glory and hence, in an awe to re-create the enigma and panache, the company has launched the second generation of the entry-level saloon in the country being cited as ‘Nissan Sunny’. It is more promising, advanced and striking than its predecessor and looks complete. Book a test drive for Nissan Sunny  in Hyderabad at Tryaldrive.

Check for Nissan Sunny Price in Ahmedabad

Nissan Sunny Design & Style

The facelifted Nissan Sunny can be instantly recognized by its bolder front end. The bulbous headlights are replaced with larger Boomerang shaped units. The wide Nissan front grille now comes as standard across most of the Nissan sedans and it gets a dash of chrome to liven up things at the front end, you will also find the redesigned front bumpers which further add to the glamor quotient of the sedan.

Now walk towards the side profile of the sedan and you will notice that Nissan has replaced the old ORVMs with new sleeker ones while the front apron now boasts of a more sporty and dynamic design. The top end variant gets a new 15 inch 12 spoke alloy wheels which definitely adds to the styling of the sedan furthermore. The rear too gets a chrome trunk highlight on the top end variant while the other variants gets a black Slitter which makes the humongous boot look good.The Nissan Sunny is known for its generous proportions and class-leading cabin space. The new model continues to build on its qualities by creating a more stronger and contemporary look. The numerous aero-upgrades have helped achieve a very low coefficient of drag, this also aid’s fuel economy.

Nissan Sunny Cabin & Comfort

Nissan had updated the Micra last year and that facelift had transformed the interiors of the car drastically. Similar changes now flow into the Sunny, which also gets a new centre console with piano black finishing. The AC controls see minor changes while Nissan has made heavy changes to the dashboard of the car. The instrument cluster gets a new fine vision meter which changes the way the console is lit, the multi-information display now getting white lighting. Lower variants still get a basic cluster. The steering wheel too has been ditched for a new and sportier unit. The new 3-spoke steering feels much better to hold and doesn’t come across as too big, the audio control buttons having a slick feel. The beige and grey interior has been replaced by an all black interior which looks so much better, invoking a sporty feel inside the cabin.

The rest of the Nissan Sunny remains identical. You get a cabin which truly has acres and acres of space, more so for rear passengers who can sit and stretch like they are in a lounge with 636 mm of legroom, easily class leading. Good headroom, decent under-thigh support (a bit lacking for tall passengers at the rear), two reading lights at the rear (there are four cabin lights), a chiller of an AC (with rear fan vents which pull AC air from the front), all play a big role in ensuring the Sunny is among the best cars in its class to be chauffeur driven in, the airy cabin further accentuating the backseat appeal. Our only gripe with the cabin is the doors don’t auto lock. Nissan has given the Sunny Bluetooth connectivity and the 2-DIN audio system with a 5.1-inch screen is new as well. The top variants (XV and XV Premium) also get reverse parking sensors and a reverse camera. The XV Premium variant is available in two optional packs – Safety Pack adds side airbags while Luxury Pack consists of genuine leather seats along with a leather wrapped gear knob.

Nissan Sunny Engine & Performance

The Japanese automaker Nissan has presented the entry-level saloon Sunny in both petrol and diesel guises. The company has refrained from making any modifications in the Sunny; hence, retaining the engine specifications of the same phased out model. The petrol variants carry a 1.5-litre motor with them which has Electronic Fuel Injection Control as fuel system. The 1498 cc, 4-cylinder, 16-valve engine is being christened as ‘HR 15’. It is capable of churning out a top power of 98 bhp at 6000 rpm with the manual variants while the automatic variant gets an exceeded power of 2 bhp which makes it 100 bhp at 5600 rpm. Though, torque remains common in form of 134Nm at 4000 rpm for both the manual as well as automatic variants. The engine gets coupled with either a 5-speed manual transmission or a XTronic CVT transmission. Check for Nissan Sunny in quisicilia.com

On the other hand, the diesel avatars of Sunny are being offered with 1.5-litre K9K dCi engine which has been re-tuned to yeild a better fuel economy. The 1461 cc motor has Common Rail fuel system and it generates a maximum power output of 84 bhp at 3750 rpm along with a peak torque performance of 200 Nm at 2000 rpm. Sadly, there is not an automatic transmission on offer in the diesel fuel trim and the company has opted for its conventional 5-speed manual transmission in an awe to maximize mileage and performance.

Nissan Sunny Ride & Handling

The petrol powertrain delivers decent performance, but the noise creeps in the cabin post 4000rpm. The tall gearshifts affect its performance over 120kmph. The engine takes time to pick-up from low revs in high gears. The clutch is light and the gearbox is sleek. The diesel variant of the sedan is slightly more efficient and engaging than its old model. It delivers an impressive city and on highway performance. The handling isn’t best in the segment, but decent with light steering and decent grip. The sedan offers a brilliant ride quality, thanks to the calibrated suspension.

Nissan Sunny Braking & Safety

Braking performance is good. It gets strong front disc brakes and rear drum brakes. The well-calibrated ABS (Anti-lock braking system) with EBD (Electronic brakeforce distribution) and brake assist avoid skidding, and ensure safe drive. However, the brake pedal needs an improvement.The sedan is among the well-equipped and safest Nissan car models in India. All the variants of the sedan get ABS (anti-lock braking system) with EBD (electronic brake-force distribution) and brake assist, driver airbag, central door lock, door ajar warning, immobilizer, key remove warning lamp, low fuel level warning, headlight on warning lamp and speed sensing auto door lock. Features like front passenger airbag, side airbags, seat belt warning lamp, anti theft device with alarm and front fog lamps are available only on the top-model.

Nissan Sunny Price in Chennai

Nissan Sunny On-Road Price in Chennai ranges from 10,82,166 to 19,48,929 for variants Sunny XE Petrol and Sunny XV Diesel respectively. Nissan Sunny is available in 6 variants and 6 colours. Below are details of Nissan Sunny variants price in Chennai. Check for sunny price in Chennai at Carzprice.

Nissan Sunny Verdict

Since the Indian debut of this sedan in 2011, It is the most complete car in all the aspects. Be it the elegant exterior appearance, be it the luxury packed interior cabin or be it the avant-garde safety features and performance, it emerges triumphant in every aspect. Except for the loose handling and not-so-brisk acceleration with the diesel variants, it is a marvel; a true peach of a car that truly deserves its sticker price. So, if petrol is your flavor and performance is your priority, then choose Nissan Sunny, unarguably.

The Top Pros & Cons Of Cloud Computing

tamc2011.com

While cloud computing is undoubtedly beneficial for mid-size to large companies, it is not without its downsides, especially for smaller businesses. We now bring you a list of advantages of disadvantages of cloud computing, with a view to helping such establishments fully understand the concept of cloud computing

Cloud computing is now evolving like never before, with companies of all shapes and sizes adapting to this new technology. Industry experts believe that this trend will only continue to grow and develop even further in the coming few years. For more info on Cloud computing visit Linkedphone

Advantages of Cloud Computing

If used properly and to the extent necessary, working with data in the cloud can vastly benefit all types of businesses. Mentioned below are some of the advantages of this technology.

Cost Efficient

Cloud computing is probably the most cost-efficient method to use, maintain and upgrade. Traditional desktop software costs companies a lot in terms of finance.

Adding up the licensing fees for multiple users can prove to be very expensive for the establishment concerned. The cloud, on the other hand, is available at much cheaper rates and hence, can significantly lower the company’s IT expenses.

Besides, there are many one-time-payment, pay-as-you-go and other scalable options available, which makes it very reasonable for the company in question.

Almost Unlimited Storage

Storing information in the cloud gives you almost unlimited storage capacity. Hence, you no more need to worry about running out of storage space or increasing your current storage space availability.

Backup and Recovery

Since all your data is stored in the cloud, backing it up and restoring the same is relatively much easier than storing the same on a physical device. Furthermore, most cloud service providers are usually competent enough to handle recovery of information.

Hence, this makes the entire process of backup and recovery much simpler than other traditional methods of data storage.

Automatic Software Integration

In the cloud, software integration is usually something that occurs automatically. This means that you do not need to take additional efforts to customize and integrate your applications as per your preferences.

This aspect usually takes care of itself. Not only that, cloud computing allows you to customize your options with great ease. Hence, you can handpick just those services and software applications that you think will best suit your particular enterprise.

Easy Access to Information

Once you register yourself in the cloud, you can access the information from anywhere, where there is an Internet connection. This convenient feature lets you move beyond time zone and geographic location issues.

Cloud Computing – Is it Possible to Assign a Standard?

Quick Deployment

Lastly and most importantly, cloud computing gives you the advantage of quick deployment. Once you opt for this method of functioning, your entire system can be fully functional in a matter of a few minutes. Of course, the amount of time taken here will depend on the exact kind of technology that you need for your business.

Disadvantages of Cloud Computing

In spite of its many benefits, as mentioned above, cloud computing also has its disadvantages. Businesses, especially smaller ones, need to be aware of these cons before going in for this technology.

Technical Issues

Though it is true that information and data on the cloud can be accessed anytime and from anywhere at all, there are times when this system can have some serious dysfunction. You should be aware of the fact that this technology is always prone to outages and other technical issues.

Even the best cloud service providers run into this kind of trouble, in spite of keeping up high standards of maintenance. Besides, you will need a very good Internet connection to be logged onto the server at all times. You will invariably be stuck in case of network and connectivity problems.

Security in the Cloud

The other major issue while in the cloud is that of security issues. Before adopting this technology, you should know that you will be surrendering all your company’s sensitive information to a third-party cloud service provider.

This could potentially put your company at great risk. Hence, you need to make absolutely sure that you choose the most reliable service provider, who will keep your information totally secure.

Prone to Attack

Storing information in the cloud could make your company vulnerable to external hack attacks and threats. As you are well aware, nothing on the Internet is completely secure and hence, there is always the lurking possibility of stealth of sensitive data.

 

Choosing The Best Suited Cloud-Based Phone System

Virtual phone services

Though Cloud systems are competitively priced and affordable, it is still worthwhile to shop around, as different providers may offer very different deals. There are different features that the different cloud based phone systems operate.

It is a fact that the number of service providers offering cloud based phone systems to business houses is steadily on the increase. This is because more and more businesses are switching over to Cloud phone system for the host of benefits it offers.

As with every other product or services that you buy, it is important to check the different features and specifications and the price to ensure that the right deal is struck and the money’s worth is obtained.Check for The Best Suited Cloud-Based Phone System in Linkedphone

But the crucial question is – what features should those looking to get a Cloud based system looks out for? Before proceeding further, you need to ascertain the price and feel satisfied you can afford the Cloud phone system.

Some providers offer cost per call and others standard cost per month – make sure to check with both types of offers. Also, make it a point to check how many free minutes there are in the deal and there are no hidden charges. It is saner to first determine what you need and to then fit the best offer into your demands.

It is pointless spending less money if the Cloud system does not deliver what you want. Try to ensure that you do not select features that you may never need or use, as that will be a waste of money as well.

One crucial aspect to check when looking at the different Cloud based phone systems is whether the provider will offer unfailing support to their customers. Although Cloud based phone systems are easy to use and quite reliable, a well-trained and efficient customer service is nonetheless essential. A provider who offers prompt customer service also proves that they are professional and can be trusted.

Cloud based phone systems are becoming increasingly popular throughout the world and are helping a huge number of businesses to cut down the cost and hassles associated with installing and maintaining telecommunications equipment in their place of work. However, most consumers are still not fully aware about what a cloud based phone system is and the different types of features available.

A well-known feature of most of the Cloud based phone systems is their ability to be integrated seamlessly with many of today’s most popular smartphones. Android phones, iPhones and Blackberries. The fact that cloud based phone systems are not based on geographical lines is another attractive feature that people will see when signing up.

Another feature of most of the Cloud based phone systems is their ability to be integrated seamlessly with many of today’s most popular smartphones. Android phones, iPhones and Blackberries.

Yet another advantage of cloud based phone systems is the fact that they are completely flexible. Whether you like to work hands free, with a headset or using a traditional phone setup, a Cloud based phone system can be installed in the perfect way for you.

The type of Cloud based phone system that is most common is an office based system. Basically this means that the whole place of work is connected through the cloud system and is not reliant on wires and other physical connections.

It is also possible to get a cloud based phone system that supports mobile phonesPsychology Articles, which is perfect for those who are on the road a lot with their business. The other major type of Cloud based facility that many people are using is a Cloud based fax solution.

 

Keeping Your SEO Team Relevant

SEO Company in Hyderabad

By profession, SEOs should be data-driven digital experts. But with so much data – and so little time – it can be challenging to keep yourself relevant in an industry that changes, sometimes hourly.

GSC will be shutting down the old API. Google added new Activity Cards for mobile in the SERPS. Are you considering AMP now that they’re testing highlighting answers on AMP results? Were you aware of the newest addition to Google’s Link Scheme Guidelines?

Those are just some of the updates that came out in the month. It takes an SEO village these days. For Digital Marketing Agency Check Vivid Digital

The following is my agency’s foolproof plan to ensure that our team stays up-to-date. It ensures optimal career growth for SEOs and the best results for our clients.

1. Weekly educational round-ups

With so much SEO news and so many influencers, it is almost impossible to follow them all. With weekly educational round-ups, the team can split up the best resources, then gather back in a room and discuss them as a team. There are many benefits to allowing a team to stay informed this way:

A. If every team member participates and owns 3-5 resources, a team of 5-7 can own the market on SEO news. This allows the team to get very niche specific and learn collectively.

B. Getting a group of SEOs in a room, talking through breaking news will spark magic. A useful strategy will be born and likely relevant to multiple clients.

C. This approach allows people to learn from their favorite medium. Prefer to listen to podcasts? Watch YouTube? Allow everyone to suggest their favorite ways to learn and find resources that add to the teams’ growth.

Here is an example of the resource sheet our team uses every week. Every person has resources they’ve claimed, then every week they fill in the specifics (if they have new content relevant to our clients), so we can get in the room and review.

As a team, we’ve found some of the best resources (outside of Search Engine Land) are:

A. Ahrefs

B. Backlinko

C. Glenn Gabe

D. Stone Temple

E. Search Engine Roundtable

The key, of course, is to prioritize. You can spend all day, every day, just going through them all. But, you still must find time to drive results for clients.For more info visit SEO Services in London

2. Get fully immersive with conferences

Whether it is for several days or even for one, conferences are a great way to hear from experts in the industry to network and to take a day to soak in all the latest and greatest in SEO.

Here are some of the top conferences in the industry that our team members have attended recently and found value in:

A. Search Marketing Expo

B. Pubcon

C. SXSW

D. BrightEdge Share

With a larger team, it might not be possible to take the everyone to a conference; however, there are digital solutions. For example, every year our office books the largest conference room and live streams the TechSEO Boost Conference – it’s even better because we get our development team to join – and we know how important those people are to SEO success!

3. Lunch and learns

There are a lot of opportunities to learn as a team – and there is no shortage of webinars (and everyone loves a free lunch!). There are a lot of tools and agencies that put together educational webinars. Even if the team does not learn a lot, if you provide lunch and a forum for discussion, there are generally good outcomes:

A. Does the team agree with the strategies and tactics discussed in the webinar?

B. From the webinar, what have people tested, what are they seeing working or not working? What tests can we run for our clients to validate results?

C. Was there anything discussed that was successful or not for their client? Anything that should be implemented across all accounts?

D. More than likely the team will hear about new tool capabilities. Does the team’s current toolset allow the client to see the best organic performance?

4. Shared learnings across clients

Education does not end with onboarding. Every week our team meeting covers many topics from internal announcements and delegating tasks to shared learnings.

Sharing case studies, the newest tactics or optimization that has seen success or the latest SEO Chrome extension is helpful. Having everyone in the room to discuss the latest and greatest in the SERPs is a great way to take collective learnings and ensure that all clients see the same success. When one client wins, they all win.

5. Education as an onboarding requirement

Continued learning is so integral in this industry that we make it part of our onboarding process. While we require training for our proprietary SEO tool, we also require our SEOs are Google Analytics certified, trained in Google (and Bing) Search Console and experts in various SEO tools.

Additionally, we strongly recommend (but certainly do not require) that they participate in certain Facebook groups, Reddit communities and follow certain key figures on Twitter and LinkedIn.

Possibly the most valuable continuing education group for our team is Ahrefs Insiders. Finding a group of ~8,000 industry experts that continue to add strategic value – as well as continuing to highlight how team members can utilize tools – is essential for team growth and client success.

 

Hyundai Verna Performance & Price

Hyundai Verna Overview

Hyundai Verna is now available in over 10 different trim levels with two engine and two transmission options. The most popular one is going to be the top-end diesel manual transmission Hyundai Verna and that’s what we drove for this review. The 6-speed automatic transmission is reliable and the great throw is a delightful affair with the Verna. The 1.6 litre U2 CRDi VGT diesel engine offers 128PS power that’s more than enough for city and highway driving. You’ll also get 260 nm of torque that’s more than its rivals and is delivered very linearly across both lower and higher spectrum of the rpm. To drive the car is agile through the corners and on open roads, but it can also be a nimble glider in the city if you want it to be. The suspension is also tuned on the new Verna as compared to the outgoing one. It’s balanced and you don’t feel the potholes and bad roads that much. In fact, the ride quality on offer on the new Verna is something that you get in D-segment cars. View offers & discounts on Hyundai Cars from Hyundai dealers in India/Hyderabad View offers on Hyundai Cars from Hyundai dealers in Hyderabad at Autozhop

resultmag.in

Hyundai Verna Exterior

The new Verna is already on sale in Russia where it’s known as the Solaris. It’s a new car altogether, but you do get a glimpse of the old generation from certain angles, especially the front. The Verna is now equipped with LED DRLs, projector headlamps and fog lamps and the new cascading grille.From the side and the rear, its looks are more in line with the Elantra now. The new platform is the reason for the increase in length, which also makes it look more mature than the outgoing model. At 1729mm, the new Verna is wider than the previous generation by 29mm. Its wheelbase is also longer by 30mm. The height remains the same at 1475mm, but the new Verna appears to have a more raked roof than before. The tail lamp that’s similar to the Elantra and features LED elements is the design highlight of the package.

Hyundai Verna Interior

The centre console, as is the case with most modern and premium cars, is driver-oriented. All controls are within easy reach. The AVN is a capacitive touchscreen, not resistive, so it’s very responsive, just like the screen of your smartphone. The car’s multimedia system is equipped with Apple Carplay, Android Auto and MirrorLink. The front seating area has very good space; the top-end variant we drove gets cooled seats, which is an amazing feature for Indian summers. The rear seating area, however, is not the best in segment, and tall people won’t be able to lounge around and relax. The rear has an AC though, and the seats provide decent support.

It’s loaded with technology. A feature we love is the Smart Trunk – just stand behind the trunk with the key in your pocket for three seconds, and the trunk will automatically open. It’s a feature usually found in very expensive cars. Then there is the Eco Coating technology that, the company says, prevents unpleasant odours to develop in the AC evaporator. Hyundai has introduced a connected car app with the new Verna, called Auto Link. It displays vehicle health, driving information, roadside assistance, driving history, eco driving behaviour and more on your smartphone screen. It’s a welcome new app and must be introduced for all Hyundai cars.

Hyundai Verna Performance

The new Verna draws power from the existing 1.6-litre petrol and diesel engines. On paper, both the engines lead the segment in terms of outright power. The petrol engine makes 123PS while the diesel churns out 128PS. Both the engines are available with a manual and automatic transmission.

The diesel engine now puts out more torque at a lower rpm, which makes it linger around city speeds with relative ease. While acceleration is noticeably quicker when the engine revs touch 1700-1800rpm, the engine isn’t really dead below that as well.

The petrol engine is undeniably quieter than the two and Hyundai says that almost 130Nm of the torque comes in at around 1500rpm. The max torque that this engine generates is 151Nm. The engine appears to be tuned for making steady progress as a lot of torque is available lower in the rev range. In our short drive, we even managed to pull (slowly) from 25kmph in sixth gear!

Hyundai Verna Driving

The old Verna faced quite a flak for its loose dynamics, and as a countermeasure, the new Verna is based on the K2 platform with a new front and rear suspension setup. The new underpinning makes the Verna behave well around corners as the chassis largely remains flat, with slight body roll when you push it hard. The braking is linear, but the brake pedal is slightly on the firmer side.

Just like the brake pedal, the Verna’s suspension is also more on the firmer side, does a good job in absorbing road uncertainties. While the ride was never an issue with the Verna, it was high-speed stability. And the firmer suspension setup, together with the new platform, has managed to iron out the issue. Importantly, the steering is now quite direct and communicative.

Hyundai Verna Safety

The top-end Verna gets everything from navigation support to smartphone connectivity functions like Android Auto, Apple CarPlay and MirrorLink. Hyundai has also added a sunroof to the package, which apparently is one of the most sought after features. Segment-first features include cooled front seats and hands-free boot lid, which opens if you stand within three feet from it for over three seconds with the key in your pocket. Dual front airbags and ABS come standard, but for those who don’t want to compromise on safety, the top variant also gets six airbags.

Hyundai Verna Price in New Delhi

Hyundai Verna Ex-Showroom Price in New Delhi ranges from 7,98,799/- (Verna 1.6 VTVT E) to 12,86,725/- (Verna 1.6 CRDI SX Plus AT). Get best offers for Hyundai Verna from Hyundai Dealers in New Delhi. Check for Verna price in New Delhi at Carzprice

Hyundai Verna Verdict

The petrol is priced Rs 7.99 lakh to Rs 12.23 lakh, while the diesel is priced Rs 9.19 lakh to Rs 12.61 lakh (ex-showroom, Delhi), and these prices are only for the first 20,000 customers. Variant to variant, therefore, the Verna provides more value compared to rivals. It doesn’t have the best rear seats, but has the most powerful engines and its ride & handling is now at par with that of the City and Ciaz. If you love driving, the Verna should be your natural choice.

Land Rover Discovery Sport Review & Test Drive

Land Rover Discovery Sport Overview

Land Rover India has introduced the 2018 edition of the Discovery Sport in the country. The updated luxury SUV gets a host of new features for the new year with prices starting at Rs 41.99 lakh (ex-showroom, Mumbai). More prominently, the 2018 Land Rover Discovery Sport boasts of the InControl Pro Services and Wi-Fi hotspot, which provide access to a host of other connectivity features. A replacement to the Freelander 2 in Land Rover’s line-up, the Discovery Sport is one of the more affordable SUVs from the British car maker’s stable and is offered with a diesel heart. View offers on Land Rover Cars from Land Rover dealers in Hyderabad at Autozhop

stsoft.in

Land Rover Discovery Sport Look

On the styling front, the new Discovery Sport carries forward the exact same design as its previous generation. The Discovery Sport is a proper SUV with a rather intimidating stance. It loses the boxy design of the Freelander 2 while offering a more sporty look, inspired by its sibling, the Evoque. The front of the Discovery Sport offers a bold look which screams Land Rover. The smooth flowing bonnet, with the sleek honeycomb grille and the large badging over it, offers a clean look. The front fascia is further accentuated by the stunning LED DRLs that surround the projector headlamps.The design smoothly flows to the sides and the rear as well. The side profile of the luxury SUV offers a simple design (not that we are complaining), with a contrasting black roof. The rear perfectly coexists with the front, with a smoked tail lamp cluster having circular LED units. The rear carries the all-important ‘Discovery Sport’ badge on top of the registration plate.The rear design is not as evolved as the front, however, it does grow on you over time. Overall, the  Discovery Sport offers an intimidating stance, with a huge amount of road presence.

Land Rover Discovery Sport Comfort

One of the high points of the interior is space, providing room for six passengers and driver across three rows. Evaluating from the perspective of comfort, the first and second rows provide enough room, however the third row is suitable for kids aged below 13. Use of the material inside is top notch, splash of leather around dashboard, steering wheel and seat covers make the cabin upmarket. The linear dashboard design, fit, finish and uncluttered centre console collectively lends a neat look which works well for it.Comfort levels are high in the cabin, with the long list of features this HSE model adopts. The 10-speaker Meridian system for example brings out nuances in your music you’ll appreciate, as will you the 5V charging points through the cabin.. Visibility is excellent all around, the standard panoramic sunroof adding a dimension of airiness to the cabin, something that will hopefully help the passengers in the third row too. With the fold out seats set on the floor with little space for your feet, your knees end up in your chin. It is versatile though, since the second row can be moved fore and aft too.

Land Rover Discovery Sport Gearbox

Back to the Discovery Sport and the 2-litre turbo petrol under its hood. It’s sourced from Ford under the two companies’ agreement that runs till 2020. In fact, news has already surfaced that JLR will introduce a new 2-litre twin scroll turbo petrol to the Ingenium family of engines, which will eventually find its way into the Evoque and Discovery Sport. The one powering the car currently has healthy power figures at 238bhp and 340Nm of torque, that peaks at a low, diesel-like 1,750rpm.Smooth at idle, this engine hustles the Disco up to triple digit speeds pretty effortlessly but it does sound a bit gruff mid-way through the rev range, at least on the model we had.

With 90bhp more than the diesel Disco, the 0-100kmph dash is a full two seconds faster. The 9-speed torque converter auto box seems to have a good spread of ratios, obviously, keeping the engine in the meat of the torque during our driving in the city. Mashing the pedal does result in the box floundering before finding you a gear several ratios down but then again not many owners are going to be doing so. Being gentle with inputs gets you a single downshift and a linear spread of power, more than enough to pull off overtakes without breaking a sweat. It does come with two gearbox modes, D being the regular and S being the fun one.

Land Rover Discovery Sport Rideing

The Land Rover Discovery Sport offers excellent ride and handling characteristics. The firm suspension setup of the SUV provides a planted ride for the passengers. The Discovery Sport still has a slight amount of body roll while taking corners but doesn’t take away the overall confidence while driving. The steering feels nicely weighted at high speeds and offers ample feedback to the driver.The SUV is quite a capable off-roader just like any other Land Rover product. The Terrain Management System offers four modes: General Driving, Snow/Grass, Mud & Ruts and Sand; each helping the Discovery Sport on any tricky terrain condition. The high ground clearance 200mm and the large 19-inch wheels offer additional help.

Though the firm suspension provides impressive handling characteristics, it does feel a bit harsh on rough roads. The car easily absorbs all the regular road undulations although the larger ones could be a bit of a concern. In the city and on the highway though, the car is absolutely comfortable to drive. The good visibility through the large windows, along with the parking assist functions, make the car easy to park in tight spaces.

Land Rover Discovery Sport Safety

Equipment armed in the SUV for the safety of occupants includes dual front airbags with side-bags, perimitric & volumetric protection, Drive Control Monitor, Intelligent Speed Monitor and Lane Keep Assist. Other than these, it also gets hill descent control, electronic power assisted steering and adaptive Dynamic with MagneRide.Exterior profile gets a fixed panoramic sunroof, power adjusted heated exterior mirrors with power-fold and memory functions. In front, it sports adaptive Xenon headlamps with LED signature, fog lamps and rain sensing wipers. Inside the cabin, it is gets Windsor leather seats, 10 way adjustable electric front seats with driver & passenger memory and sliding arm-rest on centre console.

Land Rover Discovery Sport Price in Hyderabad

Land Rover Discovery Sport Ex-Showroom Price in Hyderabad ranges from 42,46,997/- (Discovery Sport 2.0l Diesel Pure 5 Seats) to 52,29,484/- (Discovery Sport 2.0l Diesel HSE Luxury 5 Seats). Get best offers for Land Rover Discovery Sport from Land Rover Dealers in Hyderabad. Check for Discovery Sport price in Hyderabad at Carzprice

Land Rover Discovery Sport Bottomline

To buy or not to buy, that’s the question. Let’s consider a few things first. With all the updates, the Range Rover Sport is now everything that you’d expect from a present-day luxury SUV. Loaded with tech, it’s in line with the rest of the line-up. It’s refined and comfortable, and there’s almost nothing that the Sport doesn’t offer. The Range Rover Sport is truly a multipurpose vehicle. It has the makings of an ideal grand tourer, with unparalleled off-roading capabilities.

In simple terms, the Range Rover Sport is for those adventurous souls who wouldn’t mind taking a Rs 1.30 crore (ex-showroom) car off-road. If you don’t consider yourself to be that adventurous, then, well, you’ve got your answer, and you’re better off spending a little bit less on the uber-cool Velar.